I am about to load my new LMP with my leads, however some of them have first names to import, and some do not.
Of course, I would like to use their first name in an email whenever possible, using !fname. But I do not want to risk an unprofessional look with random spaces and commas if they do not have a first name in the database.
Is there a way to incorporate some sort of IF statement that would only insert a certain phrase if the user has the available data? For example (and I'm no coder here...)
IF !fname exists, display "Hello John,"
ELSE, display "Hello" (or nothing)
Is this possible?